Businesses at Severe Risk if They Don\’t Embrace Web 2.0

Web 2.0 has important implications for how companies attract and retain new business. In a recent survey, businesses were asked what they knew about Web 2.0 and what actions they were taking to reengineer their business. The results show that most are ill prepared. Many are not aware of the implications, have taken limited action and may be at serious risk if they do not react soon.

The Trade Secrets of Niche Marketing Exposed

Here is a very informative and thought provoking article that simplify what niche marketing is and more importantly explains how you too can become a wildly successful niche marketer yourself.